Hospitality and the Locality

Viareggio, known as the city of Carnival ( www.viareggio.ilcarnevale.com ) is the most important tourist destination in Versilia. Embraced by the sea and the Apuan Alps, with its beautiful pine woods and a network of enchanting, narrow streets to stroll along. Founded in 1172 as a coastal gateway for the then Republic of Lucca, it has developed, since the early 1800s, a strong tourist vocation inaugurating, in 1828, the first bathing establishment. Today it is one of the most important holiday destinations in Italy, able to attract winter tourism thanks to the Carnival and in the summer thanks to the bathing establishments.

What to See in Viareggio

The Promenade in unmistakable Art Nouveau style, is the place to stroll while admiring the hotels, cafes and shops, many original and decorated in the ‘bel epoch’ style.

The Maritime Museum “Alberto Gianni”: Take the opportunity to discover objects and stories related to Tuscany’s nautical past.

The Citadel and the Carnival Museum. Here you can experience the magic of the Carnival floats all year round. It is one of the most important carnivals not only in Europe but also worldwide, with spectacular floats which year after year give an insight into society. The allegorical floats parade along the promenade accompanied by music and synchronised masked dancing groups.

For more information www.viareggio.ilcarnevale.com